The Leverage Your Knowledge Method™
The Leverage Your Knowledge Method™ is a self-guided program designed for experts, entrepreneurs and professionals who want to transform their skills and experience by building and scaling impactful products and services — with minimal time, risk and cost.
Course content
7 chapters • 24 lessonsThe Leverage Your Knowledge Method™ 7 lessons
- Introduction
- Step 1: Evaluate Your Knowledge
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- 2. Reflect on your education, profession, experience and personal interests.
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- 3. Consider any skills and specialised expertise you have acquired over time or unique perspectives that you have.
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- 4. Evaluate potential opportunities for leveraging your skills, expertise and experience.
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- Conclusion
- 1. Conduct a thorough self-assessment to pinpoint your areas of strength, proficiency and passion.
The Leverage Your Knowledge Method™ is a self-guided framework designed for experts, entrepreneurs and professionals who want to transform their skills and experience into impactful products and services — with minimal time, risk and cost.
Step 2: Identify Your Specific Niche 6 lessons
- Identify Your Specific Niche
- 1. Identify a gap, demand or problem within the niche
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- 2. Create detailed customer profiles of your niche
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- 3. Analyse competitors within your niche
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- 4. Evaluate revenue and profitability potential of your niche
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- Conclusion
Identify your specific niche where you can leverage your knowledge to create a profitable and scalable product or service.
Step 3: Create Your Unique Offering 2 lessons
- Create Your Unique Offering
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- DEFINING YOUR UNIQUE VALUE PROPOSITION
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Create a unique product or service offering that stands out in the marketplace.
Step 4: Validate Product-Market Fit 4 lessons
- Validate Product-Market Fit
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- TESTING YOUR OFFERING
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- MEASURING RESPONSES AND FEEDBACK
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- REPEAT THE PROCESS AND IMPROVE
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Validate your product or service offering, ensuring they meet market demand and are presented attractively.
Step 5: Choose Your Monetisation Model 3 lessons
- Choose Your Monetisation Model
- CHOOSING THE RIGHT MONETISATION CHANNEL
- PLATFORMS AND CHANNELS OF ENGAGEMENT
Choose a sustainable monetisation model that creates long-term success.
Step 6: Package Your Offering 1 lesson
- Package Your Offering
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Package your offering into a compelling and coherent set of services that clearly addresses the specific needs, preferences and challenges of your target market.
Step 7: Sell and Scale 1 lesson
- Sell and Scale
Sell and scale your product and service offerings using strategies that help you navigate this important stage of your product or service effectively.
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